Regularly, the question comes up in conversation: Mary, what is it exactly that you do? The thing is, what I do just doesn't fit into a 30-second elevator speech.
Ekos Brewmaster, craft beer focused business management software, has come a long way from my first initial meeting with them after the Portland Craft Brewers Conference in 2015. Josh and Greg were new on the scene and were full of big ideas.
While attending the California Craft Brewers Association 2019 Spring Meeting last week in San Diego I was struck by the number of people attending this conference. It felt well-attended and the sessions really tried to give something to everyone. There were beginning, intermediate, and advanced sessions. I finally got quantitative proof proving my point that the craft beer market is really a craft beverage market.